Baronet Pet Products
10/01/2025
Case Study: Baronet & The AI Executive Assistant Transformation
Solving for Baronet: The AI Executive Assistant Transformation
Challenge: Overwhelmed by Administrative Work
Baronet, a company recognized for its creative pet products, was expanding quickly. However, the executive team was overwhelmed by repetitive manual tasks. Daily communication and administrative work took time away from important strategy and decision-making. They often had to switch between tools like email, calendars, and project management platforms, which made it hard to stay productive.
The main problem was clear. The team's processes could not keep up with how quickly the company was growing. Baronet needed to automate routine tasks and bring their workflow together, but they did not want to hire more staff.
Solution: From Manual Processes to an Intelligent AI Assistant
We worked with Baronet to create a custom AI executive assistant that works right inside Slack. Instead of hiring another assistant, we built a smart, central hub for productivity that connects with tools like Gmail, Google Calendar, monday.com, and Google Contacts. Here’s how we did it, step-by-step:
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Phase 1: The Slack-Based Personal Assistant
We made the assistant easy to use with a simple @mention in Slack. It can join conversations to draft and label emails, schedule meetings, create project tasks, and manage contacts, all while matching the client’s writing style.
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Phase 2: Automated Inbox Management
We set up a system that keeps track of incoming emails as they arrive. It sorts emails into categories, such as billing or VIP messages, and adds new senders to Google Contacts. This saves the team from sorting their inboxes by hand and helps them reply more quickly.
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Phase 3: The Daily Operational Summary
To keep everyone informed, the assistant sends a short daily summary in Slack every weekday at 5:00 AM. This report lists the day’s meetings from Google Calendar and shows active tasks from monday.com, so the team can start each day focused and organized.
Results: Scalable Growth & Enhanced Productivity
- ✓ Significant Drop in Administrative Work: With the AI assistant handling daily tasks, the executive team now has more time for strategic work and creative projects.
- ✓ Instant Access & Real-Time Response: The team no longer has to log into multiple platforms. They get help instantly, 24/7, right where they already work.
- ✓ Consistent and Effortless Communication: All messages follow the same style, and the assistant remembers everything, so nothing gets missed.
- ✓ Unmatched Scalability: This project gives Baronet a flexible system that can grow with the business. They can add new tools and workflows without extra administrative work.
By using advanced AI, we helped Baronet overcome its biggest challenge and turn day-to-day operations into a real strength. This project proves that AI can help businesses grow while keeping quality and focus.
Ready to elevate your business like Baronet? Let us help you achieve lower costs, stronger customer loyalty, and higher sales with our proven, data-driven strategies. Contact us today, and let’s create a customized solution to transform your business!
